People of Ad Tech: TruSignal CEO David Dowhan

Updated: Sep 17, 2018


TruSignal CEO David Dowhan tells WIT Strategy Partner Bill Brazell that his company just raised $5 million to help DSPs use offline data — including voter-registration files, investment files and car-purchase data — to build people-based lookalike audiences for online targeting.


Music: “Morning Rays” by Jim Duffy. Used with permission.

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