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People of Ad Tech: Smart AdServer CMO Corey Kronengold


Smart AdServer CMO Corey Kronengold tells WIT Strategy Partner Bill Brazell that a recent Google announcement — that it will downgrade the search ranking of mobile sites that use “intrusive interstitials” — represents an abuse of power by the search giant. Kronengold argues that it’s simply not Google’s place to tell publishers how to generate revenue.


Music: “Morning Rays” by Jim Duffy. Used with permission.