Bill Brazell fullDate time-to-read.short-label People of Ad Tech: Lineate CEO Ben Engber Lineate CEO Ben Engber tells WIT Strategy Partner Bill Brazell that while it’s easier to gather large amounts of data, many companies w...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: Robert Daniel Executive Robert Daniel tells WIT Strategy Partner Bill Brazell that transparency (in the kinds of data being sold and the fees being c...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: Mediasmart CEO Noelia Amoedo Mediasmart CEO and Cofounder Noelia Amoedo tells WIT Strategy Partner Bill Brazell that poor measurement practices have led some media ...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: RTB House Director Radoslaw Dobrolecki RTB House Business Development Director USA Radek Dobrolecki tells WIT Strategy Partner Bill Brazell that deep-learning AI is teaching i...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: GlobalWide Media Director Zackary Cantor GlobalWide Media Director of Decision Sciences Zackary Cantor tells WIT Strategy Partner Bill Brazell that even as technology has evolve...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: Pypestream CEO Richard Smullen Pypestream CEO Richard Smullen tells WIT Strategy Partner Bill Brazell that companies with large call centers — particularly insurance ...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: Krush Media COO Jeff Chi Krush Media COO Jeff Chi tells WIT Strategy Partner Bill Brazell about the Audience Extension Network, which analyzes demographics, brow...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: TruSignal CEO David Dowhan TruSignal CEO David Dowhan tells WIT Strategy Partner Bill Brazell that his company just raised $5 million to help DSPs use offline data...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: ADmantX VP Nick Welch AdmantX VP Nick Welch tells WIT Strategy Partner Bill Brazell that publishers often define ‘brand safe’ more loosely than do the brands...
Bill Brazell fullDate time-to-read.short-label People of Ad Tech: Accredible Marketing Lead Mark Iafrate Accredible Marketing Lead Mark Iafrate tells WIT Strategy Partner Bill Brazell that blockchain, a decentralized public ledger of transa...