Online Promotion

This category contains 4 posts

People of Ad Tech: GingerMay Founder Victoria Usher

GingerMay Founder and Managing Director Victoria Usher tells WIT Strategy Partner Bill Brazell how her global tech PR firm uses a company’s differentiators to create thought-leadership campaigns. Usher also explains how public relations in Europe works differently than in the U.S. Music: “Morning Rays” by Jim Duffy. Used with permission.

Mobile Video Has Hit a Tipping Point: Here’s What That Means for Brands

By: Mike Owen, EVP, North American Sales for Opera Mediaworks Three signs make it clear that we’ve reached a tipping point when it comes to mobile video. First, people are ravenous for it — watching everything from 6-second Vines to full-length TV shows on their smartphones. In fact, the average adult in the U.S. watches 39… Continue reading »

How to Increase Views on your Promotions with the CoPromote Platform

 Mike More is the CEO and Founder of CoPromote, a co-marketing platform to help people connect with new audiences and increase their social shares on Facebook and Twitter. More also founded Selectable Media, a distributed media company. The Makegood recently spoke with More about CoPromote. The Makegood: CoPromote is a great way to share promotions online. Could… Continue reading »