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Undertone’s Patrick Cartmel Moves from Agency to Ad Provider

Patrick Cartmel is the VP National Accounts, Undertone. Patrick has spent the last 15 years on the agency side, at companies including MEC and Avenue A. We recently spoke with Patrick about his move to Undertone. The Makegood: Patrick, tell us a little bit about your background and experience. PC: For the past 10 years… Continue reading »

Mashable’s Lauren Rubin on Moving “Beyond the Like”

Lauren Rubin is the Global Director of Advertising at Mashable, the online news source dedicated to digital culture, social media and technology. She has previously worked at GroupM, Mediaedge and Wunderman and we recently spoke with her about her current role and trends in social media. The Makegood: Can you explain a little bit about… Continue reading »