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Why Twitter Will Dominate Digital Advertising

Kunal Gupta is the CEO of Polar (formerly Polar Mobile), a computer software firm based in Toronto. Polar originally focused on mobile, but has rebranded to expand its mission, now specializing in native ads. This is Kunal’s first contribution to The Makegood. Advertisers pay attention. Twitter will soon dominate digital advertising. With November 6th’s IPO,… Continue reading »

The Year Of A Million Words

How much did you write last year? I bet it’s a lot more than you think. My total word count comes to over a million. This was surprising to me — wasn’t technology like video conferencing and voice recognition supposed to diminish our dependence on the written word? It turns out that writing and producing… Continue reading »