Matt Straz

This tag is associated with 8 posts

Celebrating Thanksgiving Every Day

I’ve always had two pet peeves over the years about Thanksgiving and they both have to do with what happens to Thanksgiving, not anything about the great holiday itself. One is that Christmas music and TV specials have moved from the day after to now well before Thanksgiving, even creeping up on Halloween. As someone… Continue reading »

Forget the Rolodex, Build a Marketing Stack

Until recently, I sold products based on the relationships that I had formed during a career in media and advertising. Agencies like GroupM, OMG and Starcom Mediavest were accessible to me because of the people I knew and the people they knew. I took pride in the fact that I could sell products based on… Continue reading »

Everybody Has a Plan Until They Get Punched In the Mouth

One of my favorite industry articles is “The Power of No” by Dave Morgan. In it, Dave describes how the word “no” can be useful in business: “Learning how and when to use the word is a vital lesson. This is true whether you are in sales, client service or product development. It’s particularly true… Continue reading »

How to Get Rich Working in Media

A few years ago, I achieved an unexpected level of financial security. For a decade I had worked in media planning, an industry not known for its exorbitant salaries. But through some basic techniques I was able to secure a decent nest egg. Here’s what I learned along the way: Keep saving. It may sound boring,… Continue reading »

How To Retain Your Top Performers

The market for salespeople, account managers and engineers is so fierce today that recruiters, startups and established companies are all trying to attract the best talent. How will you retain your top performers in the face of such competition? The key is to build a culture and process that naturally repels your competitors. Here are… Continue reading »

The Makegood Turns Two and Expands Its Focus

This month marks The Makegood’s second birthday. Over the past 24 months we’ve published 500 articles, had over 100,000 unique visitors and more than a quarter million page views. The Makegood now averages upwards of 10,000 readers a month and continues to grow. Virtually all of our traffic has been generated by word of mouth.… Continue reading »

Lerer Ventures Leads Investment in Namely

Namely, a cloud-based management platform for advertising, media and technology companies, has raised $750,000 in funding. Lerer Ventures, the New York-based venture capital fund, led the round. Also participating was Bullpen Capital, a venture fund based in Menlo Park, California. We spoke with Namely CEO and founder Matt Straz about the investment and the rapid… Continue reading »

The Makegood: How it Started and Where it’s Going

The Makegood was launched six months ago today by Matt Straz. Matt is the CEO of Namely, a platform that enables media, advertising and technology companies to manage their human capital. We spoke to Matt about why he started the The Makegood and where it is headed. The Makegood: Matt, why did you start publishing… Continue reading »