Internet

This tag is associated with 4 posts

Why We Need to Rebrand Do Not Track as Do Not Be Alarmed

By ⋅ April 15, 2013 ⋅ 3 comments

This guest column was written by Mark Trefgarne, Founder and CEO at LiveRail, a leading publisher monetization platform for video. Last year, almost fifty million concerned citizens searched the Internet for “Hurricane Sandy”, seeking news about loved ones, information on the damage, advice on how to keep safe and ways to help the relief effort.… Continue reading »

Underscore’s Tom Hespos on Social Media and The Future of Communications (Part II)

By ⋅ January 11, 2013 ⋅ Post a comment

Tom Hespos is the chairman and president of Underscore Marketing, an independent media agency that creates and manages digital marketing programs. The Makegood recently spoke with Tom about Social Media, Online Marketing and the changing digital landscape. (Read Part I) The Makegood: On your corporate blog, you write about brands on Facebook. Can you explain the… Continue reading »

Underscore’s Tom Hespos on Social Media and The Future of Communications (Part I)

By ⋅ January 11, 2013 ⋅ Post a comment

Tom Hespos is the chairman and president of Underscore Marketing, an independent media agency that creates and manages digital marketing programs. The Makegood recently spoke with Tom about Social Media, Online Marketing and the changing digital landscape. The Makegood: Tom, you started Underscore Marketing in May 2002, focusing on digital media for clients from all product… Continue reading »

Morpheus Media’s Shenan Reed: From Banner Ads to Storytelling

By ⋅ October 6, 2011 ⋅ 2 comments

Shenan Reed started media agency Morpheus Media in the middle of the dot-com bust with two partners, landed the Neiman Marcus account early on, and in June sold to CREATETHE GROUP, the go-to digital agency and ecommerce platform provider for top-tier luxury fashion clients such as Marc Jacobs. Reed, along with her two partners, remains… Continue reading »

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