Roles and Responsibilities

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CMOs and CIOs: Working Together To Create a Thriving Company

It’s no surprise that as the marketing technology industry matures, the roles and responsibilities of marketing and IT executives begin to blur. As marketing executives, we know that our roles are constantly changing. As the job descriptions evolve, we find ourselves with more in common with CIOs than ever before. CMOs and CIOs are both… Continue reading »

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