Food for Thought

This category contains 3 posts

Is a Second Digital Winter Looming?

By Tom Hespos Take a look at the most senior person on your digital staff – the one who lived through the first dot com boom.  Has she been anxious lately?  Here’s why. I can’t overstate the effect the bursting of the dot com bubble in the latter part of 2000 had on the people… Continue reading »

People of Ad Tech: Reporter Todd Wasserman

Freelance writer Todd Wasserman tells WIT Strategy‘s Bill Brazell that he recently left a business-editor post at Mashable to strike out on his own. A column at U.K.-based Campaign Magazine and regular work for The Economist Intelligence Unit help structure his week, while leaving time for him to pitch other ideas. Wasserman has useful advice… Continue reading »

Food for Thought: Inspiring Leaders’ Creativity

 Joe Erwin is currently the President of Erwin Penland, one of the largest full service advertising agencies, as well as the founder of Food for Thought, an unconventional annual creativity and inspiration conference that uses food and atmosphere to spark the creativity of attendees. The Makegood recently spoke to Erwin about the conference, and what… Continue reading »

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