Ethics

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Three Things You Can Do Right Now to Guard Against Media Kickbacks

Yes, media kickbacks do exist.  We know, because they’ve been offered to us.  (And before you ask, the answer is no.  We didn’t take advantage of them.) Former Mediacom CEO Jon Mandel caused something of a stir last week at the ANA Media Leadership Conference, asserting that media agencies aren’t living up to their fiduciary… Continue reading »

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