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People of Ad Tech: Extreme Reach CTO Dan Brackett

Extreme Reach Chief Technology Officer Dan Brackett tells WIT Strategy Partner Bill Brazell that the process of putting video ads up is a mess. Brackett’s company sought to fix the mess by becoming “the YouTube of video commercials” — an ad cloud that makes millions of video ads readily accessible for all formats.

Music: “Morning Rays” by Jim Duffy. Used with permission.

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