Ad Buying

People of Ad Tech: Cedato CMO Dvir Doron

Cedato CMO Dvir Doron tells WIT Strategy Partner Bill Brazell about two big trends in online video advertising: programmatic video and outstream. Doron sees a bright future for video header bidding, and expects outstream video to mature and expand.

Music: “Morning Rays” by Jim Duffy. Used with permission.

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